Following on from part one yesterday, here are the last seven tips for getting up and running with streaming videos on your website/blog.
9. Use subtitles, titles, and credits
Not as in translating to another language, but displaying key points or your website address periodically, plus make sure you have credits at the end so that if you’re being viewed on an external site, people know where to find you.
10. Allow time for exporting and importing
Video’s take time, especially if you want to edit them in another programme. Even just saving minor changes will take at least several minutes to do so you need to factor this into your schedule. As I discovered, once you want to use a different editing software, you need to export the file, then import the file, then when you’re all done, you need to export the file to the appropriate size for streaming.
11. Make sure you compress your file so that it’s suitable for streaming
Too big a file will cause file loading issues depending on internet connection and depending on how you place it on your site, may cause site/page loading issues.
12. Test that you’re embedding the file on your site correctly
No doubt you want people to click and view from your site, so you’ll need the embedding code for the video if you’re pulling it from the likes of You Tube – make sure that the dimensions of the video screen are not bigger than wherever you’re placing it, as you’ll wonky up your site.
13. Tag, description, links etc on external sites
Make sure you use keywords and fill in the description on external sites like You Tube plus of course include a homepage link and any other key links in the description box. If you know you’ll be posting several videos, set up your own channel.
14. Relax
Second, third, and fourth videos took six, three, and one take each. I also didn’t have a script, I just knew what I wanted to talk about. You learn as you go along – your future videos will benefit from it. The best thing is to take the leap and get on with it.
15. Tell people about it
No point making a video and then hiding it away – tweet, blog, Facebook it, mention it in your email newsletter, and place it in key points around your site to give it visibility.
If you want to see my ‘efforts’, you can check out the Baggage Reclaim channel on You Tube.
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